The Digital Ready Businesses program is designed to help small businesses learn to leverage online tools and services to grow their business. Each workshop is designed to take about an hour and includes a presentation from a trained Extension educator, activities, handouts and more.
In the Email Analytics and Marketing workshop, you will evaluate your email reach by understanding key indicators regarding email marketing, including conversion and ROI.
The cost of the workshop is $25. Members of the Crawford County Chamber are eligible for a discounted rate of $15. Thanks to a grant received by the Northeast Indiana Innovation Center (NIIC), the workshop is free if you work in Adams, Allen, DeKalb, Huntington, Kosciusko, Lagrange, Noble, Steuben, Wabash, Wells or Whitely County.
For more information about the workshops, contact Kristi Whitacre at kwhitacr@purdue.edu or Emily Del Real at edelreal@purdue.edu.
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